What Is Design Thinking?

Frances Westley | Katharine McGowan

Published in "Projective Ecologies", 2014

Design is ubiquitous; it is the creation of meaning, either in physical/material form or in less tangible outcomes like policies, plans, and programs.

Design is iterative, exploratory, and sometimes a chaotic process, that encapsulates both how the designer sees and therefore how he or she thinks. The design process covers the cognitive operations of problem solving that includes generation, exploration, comparison and selection of potential solutions.

Extract from
3D_projectiveecologies copia