STRENGTH THROUGH INNOVATION – OVER THREE GENERATIONS
Dornbracht – since 1950, this name has signified the production of high-quality designer fittings and accessories for the bathroom. Aloys F. Dornbracht GmbH & Co. KG, is a third-generation, medium-sized family company, whose products have have received numerous awards and significantly shaped the decor, architecture and functionality in bathrooms and kitchens. This global player, with its head office in Iserlohn, enjoys a reputation throughout the industry for being highly-innovative, because it has the flexibility to respond to change and progress and quickly implement forward-looking concepts all along the added-value chain. This safeguards its location and regularly reinforces the company’s clearly expressed belief in “Made in Germany”. Dornbracht’s long-term commitment has also established it as a relevant protagonist in the European cultural scene.
The company now has 14 international sales offices and is currently managed by brothers Andreas and Matthias Dornbracht. Andreas Dornbracht is responsible for Sales and Marketing, whereas Matthias Dornbracht’s areas of responsibility are Production, Purchasing and Logistics. The annual turnover in 2010 was 115.9 million euro, 65.5% of which was accounted for by international business. Dornbracht employs an international workforce of 790 and is training 19 commercial and industrial apprentices in Germany. 8.5% of the employees are currently in training. Dornbracht is one of the few companies in the sanitation sector that manufactures, without exception, in Germany. 90% of their suppliers come from Germany, with more than 70% from the South Westphalia region. The company also ensures its competitiveness by its advanced development of the “fractal factory” production concept. With the proviso of reducing the complexity of the processes and boosting the personal responsibility of every employee, the individual departments that make up the divisions, from development, to procurement, to production and sales, are being combined, step by step, into modules. The employees of a division work closer together in their respective modules, which speeds up the processes. The modules are around 720 square metres in size and have been added to what are rather more long-term factory buildings at the head office in Iserlohn. They include a kitchen module, a technology module, a communications module and a new products module.
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